Wednesday, October 5, 2016

This Is Not Clothing Fall/Winter 2016 Collection

"The film co-exists with Collection IV of This Is Not Clothing which features Jam’s sculptural artwork inspired by the same subject. Using 3d scanning technology, Jam creates sculptural works that reference antiquity conceived through digital production methods. The sculptures are exhibited through This Is Not Clothing as a wearable print and interactive Augmented Reality experience when using the free ‘This Is Not Clothing’ app.

Campaign photoshoot: Jam Sutton
Styling: Alexandra Vilcov
Hair & makeup: Jay Jessop
Models: Emmanuel & Daniel at Brother Models
VR Film Directed & edited by Jam Sutton
Starring Mert Degirmendereli
Featuring sculptural artworks of Lyosha Buddha & Emelie Stenman." -

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